There is one slot per week. You can arrange yours by e-mailing Michael, our creative director at  Michael at bloom.ie

We look forward to seeing what you can do.

*Coffee and doughnuts provided.

Please note this is not an open invitation to anyone who may be looking for a job in bloom. This is an invitation to those who want to work with bloom.

If you are looking for a job please send your cv and /or portfolio to info at bloom.ie

This is a short video we made with the talented Sophie Merry in Jumper Productions to highlight their plight at this time of year.

So Happy Christmas from all at bloom.

I think it’s fair to say that we had a great 2011.

Here’s to 2012.

By the way our offices will close today (December 23rd 2011) at lunchtime and will re-open again on Tuesday January 3rd 2012.

If you need us in the meantime please send an email to info@bloom.ie and we will get back to you

We’ve been a fan of Michael’s work for a long time. Ever since we worked with him on the Powerade “Never Give up” campaign back in the summer of 2006. Long time bloom watchers will recall that we worked on this campaign with McCann Erickson. Michael was on the McCann team at the time.

Michael  began his career in advertising nearly twenty years ago. Between then and now he has created award winning campaigns for local and international clients alike such as Coca-Cola (Powerade Never Give Up), Heineken (the amazing Memory Hotel campaign), Telecom Eireann/Eircom (Name change campaign), the National Lottery (Fat Cats by the Pool and the skinny Irish guy with a pint of Guinness, remember that one?), Unilever (All is Fair in Love and Ice Ceam) and Kelloggs  (Long-Term Effectiveness for Rice Krispie Squares)to name a few.

Michael as been lecturing in the DIT  for over ten years, firstly the Professional Diploma in Advertising and most recently the Post Graduate in Advertising and Digital Communication – what a swot!?

He joins Bloom, as he says in a  barely understandable northern accent, ‘at an exciting time, Bloom is a wonderfully creative agency across all media platforms, its 360 degree integrated campaign for West Coast Cooler is a perfect example of how creativity born from clear insights can lead to market success and Bloom is an agency that believes it succeeds when it’s clients succeed. I don’t think I’ve ever worked in a more dynamic and creative atmosphere, I’m excited by our future.’

Michael’s door (and mind) is open to everyone and everything, so all you aspiring creatives, talented photographers and up and coming directors  can contact him at Michael@bloom.ie

It was produced by Antidote and directed by the great Ken Wardrop. It was shot over 4 days in various locations around Dublin and Wicklow. And we’re very happy with the way it turned out .

The brief was to shift the perception of engineering in Ireland and to inspire the next generation of engineers.

Enter The Thursday Club a concept created by us that comprises – a series of events aimed squarely at our target audience and reflecting our core values of anticipation and female fabulousness!

The events cater for a unique need (ie planning the weekend) and utilise a breakthrough innovation in mobile vouchering and Facebook integration. We have created a promotion that not only reinforces and celebrates our pole position as the unashamedly female alcohol brand, but also delivers on real relevance for our audience – after all, what girl doesn’t want to get free make up and nail tips plus the opportunity to win a whole new wardrobe for the weekend?

Not only were our West Coast Cooler girls thrilled by their new Thursday fashion, the bars were equally happy to see their seats filled with gangs of girls having a good time – which is a great win for IDL-PR Channel Sales team

We utilised press, radio and online display advertising to promote the Thursday Club as well as retagging our brand TVC. We also leveraged our 25000-strong Facebook fanbase (now 28000 after a week of activity) to spread the word!

Below are some examples of the advertising creative along with screen grabs of the Facebook and mobile activity and a video of one of the events. Thursday will never be the same again.

West Coast Cooler Spread Metro Herald

Thursday Club Facebook App

Thursday Club Facebook App Voucher Generation

Thursday Club Smart Phone App Screens

Thursday Club Status Update Automatically Triggered By Voucher Redemption

Choosing a third level college is one of life’s big decisions. It’s not like buying a pair of shoes or even a new car. It’s one of life’s major crossroads. Do I go left or right? Business or IT. Media Studies or Drama. And  there are a wide range of colleges to chose from. They go from the established universities to the new private colleges. Unsurprisingly parents play a crucial role in helping students decide.

Our campaign for Griffith had to achieve a number of things. It had to communicate to both prospective students and their parents. Announce course offerings and promote the college’s facilities.

4FM is re-positioning itself as a Classic Hits station.

We redesigned the logo, came up with a new brand colour and developed the re-launch ad campaign.

Reports have been coming in from all over the city of people shaking their heads  and saluting at the sides of buses ala the late Freddie Mercury .

It also works as a retail campaign. Listing four of the most popular tunes on Radio Nova.

The campaign is currently running on transport and outdoor posters throughout Dublin.

Yes it’s Bloomsday here at Bloom towers. And to celebrate we commissioned exciting ,new,up and coming photographer Richard Gilligan to create  this year’s Bloom Bloomsday picture. You see it’s not just our business name that has obvious Joycean connections, our office has a link too. The Black Church is mentioned briefly in the novel Ulysses, in the chapter entitled Oxen of the Sun, as the location of one of Bello’s many sins: “He went through a form of clandestine marriage with at least one woman in the shadow of the Black Church.”

Every year to commemorate Bloomsday we commission an artist to interpret this excerpt in their own unique way. This year we took a different approach and asked Richard  to interpret the line photographically. This will be the fifth in the series, following Graham Knuttel, Joby Hickey, Paul Kerr and Ludmila Korol .

Happy Bloomsday from all at Bloom.

Bloomsday 2011 by Richard Gilligan

Entrants have to bake their own cupcake using any of Dr. Oetker Baking products and submit a photo of their creation. The winner wins a trip to New York valued at €5,000. Even though we can’t enter the competition we can still test our skills.

Here’s something we didn’t not know until we started working with Dr. Oetker. The original Dr. August Oetker, invented and patented the formulation for what is modern baking powder in 1891 and patented it in 1903. So chefs everywhere doff your hats to the founder of our newest client. (http://en.wikipedia.org/wiki/August_Oetker)